Long-tail keywords have now become more relevant to your overall search strategy. With cell phone and voice search algorithms, users are searching long-tail keywords more frequently. Search Engines are becoming ever more personalized which is why it is important to focus on long-tail keywords in your SEO campaigns. Long-tail keywords are more specific search terms […]

Google’s search algorithm, also known as Hummingbird is comprised of several parts used to determine the ranking positions in the Google Search Results. Understanding what Google is looking for can help you improve your PageRank. PageRank is a score that Google uses as a ranking signal. So let’s talk about ranking signals. Things such as […]

SEO Services: A website without freshly added content is dead. Google, like an obedient watchdog, determines the activity level of your website based on the frequency of new content being added to it over time. Therefore, it is essential for you to regularly add to your existing content and optimize your insertion of the right […]

Tampa SEO – With 2016 finally upon us, now is the perfect time to create an SEO marketing plan for your business. Those who wait rarely see any measurable success. In the mid-1700’s, Edmond Burke once stated, “Those who don’t know history are doomed to repeat it,” and we know that still holds true today. […]

Content marketing is essential to improve your online search presence. A lot has changed over the last 10 – 15 years, and people rely more on the search engines to answers to their problems, particularly with the introduction of voice-activated search. With this in mind, having a strategy to frequently write articles about problems and […]

If you want to create a powerful website that attracts the Search Engines to index your website for your most relevant keywords, you’ll need to follow a systematic approach to optimize each page which I am about to share with you now. First, you’ll want to research your keywords by using tools such as Word […]

Not all websites are created equal. After working with hundreds of clients, we discovered sites such as WordPress rank better than template driven Free sites such as wix, square space etc. We can convert these type of site to a Mobile Responsive WordPress business site, especially  if ranking in the Search Engines is important to your […]

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When initiating a linking campaign, it is vital that external sites link using the appropriate keywords and terms in the anchor text. Almost always, linking candidates will use the company name as anchor […]

SEO is not an exact science. This becomes apparent when trying to incorporate both SEO and branding into a strategy. This process is finicky to say the least. On the one side, SEO deals with the placement of keywords and phrases. On the other side, branding deals with company loyalty and culture. Incorporating both sides dilutes the […]

For a long time, reciprocal links have remained at the forefront of most inbound linking strategies. This is going to have to change. Google now discounts all reciprocal links. The algorithm has been altered to identify the exchange of links by two parties for the purpose of increasing their number of inbound links. The concept of reciprocal […]