How to Keep Web Users on Your Site Longer

Tampa SEO

Having a successful website is all about achieving a high number of views, right? Wrong! Website views are fundamentally a useful metric when these people aren’t engaging with your website.

When someone visits your website and leaves without doing anything, they are “bouncing” away from your site. Websites with a high bounce rate are often improperly structured and designed. 

Though, don’t fret if your bounce rate is high and no one wants to stick around on your site. To keep web users on your site longer, follow these simple tips below.

Start a Blog

If you want to keep web visitors on your site, then you should provide some sort of value. What do you think will keep people interested and engaged on your website. Of course, a blog will do the trick. 

Having a blog gives you the chance of generating 67% more leads than if you didn’t have one. If your blog provides helpful information for your target audience, then more people will stay on your website.

The longer they stay on your website reading blogs, the better your search engine optimization (SEO) ranking will ultimately be. If you want to see an example of a blog, check out what your successful competitors are doing. 

If all else fails, look to blogging experts like Brian Dean and Neil Patel for insights on how to create a productive blog. 

Increase Your Site Speed

A website should ideally load within two to five seconds. However, most people expect a website to load faster than two seconds. If your website is slower than that, then you have a problem. 

People generally spend less than 15 seconds on a website. If your website takes half that time to load, then your site will bleed qualified leads by day. Therefore, take the necessary steps of hiring an experienced SEO agency to make your website faster.

Page speed affects the performance of your website in the search engine result pages (SERPs)

Make Your Website Mobile-Friendly

Most internet traffic now comes from mobile devices like smartphones and tablets. As a result, Google has made it a mandate to have a mobile-friendly website that can easily be viewed from all devices.

Not having a mobile-friendly website will not only result in a penalty from Google, but it will also cause web visitors to leave. The main focus on mobile-friendliness is allowing people to perform the same actions on a mobile device than they would be able to do on a desktop computer.

There are tons of steps to ensure that your website is compliant with this mandate. Hence, hiring an SEO agency is likely in your best interest. 

Improve Your Dwell Time Today!

The amount of time people spend on your site, or dwell time, is a critical component in its ranking potential. If your website’s bounce rate is high and you need help, then look no further than Tampa SEO Services Expert.

Give us a call at (813) 708-1286 to learn more about how we can help you!