Long-tail keywords have now become more relevant to your overall search strategy. With cell phone and voice search algorithms, users are searching long-tail keywords more frequently. Search Engines are becoming ever more personalized which is why it is important to focus on long-tail keywords in your SEO campaigns. Long-tail keywords are more specific search terms such as “Tampa orthopedic surgeon”. Showing up #1 for “Tampa Doctors” might be an ego boost, however the long-tail keyword will generate far more quality leads.
Keep in mind that it’s not enough to just focus on the right keywords. You need to be sure your site is structured and communicating the “right” information to Google. We encourage you start by using our FREE SEO Audit Tool.
Next make sure you use the long-tail keyword in the main body copy and page titles. Also ensure your alt tags and meta descriptions are optimized for the keywords you are wanting to rank for. If you are not sure how to do this, please contact one of our SEO Experts to help guide you to success.
The secret to a log-term successful SEO campaign is no secrect at all. Just focus on serving your audience quality content and answering their questions in a thorough and empathetic way. Focus on your customers, and take the right steps to make sure that the search engines can index the content. By focusing on the road less traveled, you’ll be sure to generate lbetter quality leads for your business.
Scott Carvin is an SEO Expert specializing in Social Media Marketing and WordPress Web Design. Scott has helped hundreds of clients since 2005 build an online presence for their business. Contact Scott today and start working your way to the top!
At SEO Services Expert we pride ourselves in delivering a better product and customer service experience than anyone. Whether you require SEO, responsive Web Design, or Social Media Optimization, our solutions are proven to help grow your business.
Scott and his people did an excellent job on the SEO of our company website. Unlike another Tampa area search engine optimization company I hired a few years ago, I received progress reports showing exactly what they were doing for our website. The change in our search engine visibility was dramatic and nearly immediate, and has paid for itself many times over.